Noel Jones Real Estate
A Melbourne real estate agency kept clients answered around the clock when COVID pushed agents out of the office.
Who they are
Noel Jones Real Estate has spent more than 40 years working the Melbourne property market. Director and Auctioneer Daniel D'Assisi leads a team of agents handling sales, auctions and property management across the area, with a reputation built on long-term local presence rather than scale.
What they were dealing with
Real estate runs on speed: buyers and sellers pick the agent who responds first and most clearly. COVID-19 made that harder by ending most in-person meetings, sending agents home, and shifting the whole conversation onto digital channels — at exactly the moment people had the most questions.
Throughout COVID, it's been invaluable to know that there's somebody there at the other end of the line.
How tawk.to helped
The agency added live chat to the website and turned on Hired Agents at $1/hr to staff it. Agents in the field could keep showing properties and running auctions while the chat handled inbound questions on their behalf, day or night.
What changed
Noel Jones now answers customer questions 24/7, 365 days a year. Through the worst of the pandemic, the team knew there was always someone responding on the website, which kept the pipeline alive even when face-to-face contact was off the table.
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